F+S Product Development: 3D Model Viewer & AR

Position: Sr. Product Photographer

Portfolio: Forms+Surfaces

Industry: Architectural Manufacturing

Year: 2012-2013

The 3D model viewer allowed customers to view and interact with products in real-time with features that included a custom color configurator, dimensions overlay, social media sharing capabilities, and still image captures.

Augmented reality allowed customers to view products in real-time within their own environment using their mobile device’s camera to help visualize scale.

Since F+S does not have any physical showroom locations, these 3D tools were instrumental in allowing customers to see the scale of products and color configurations in the comfort of their own office or at actual projects sites.